Early Literacy Initiative Uses Popular Media to Reach Parents

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Image courtesy of Too Small to Fail

Image courtesy of Too Small to Fail

In the EdCentral blog post “An Unlikely Ally: How ‘Orange Is the New Black’ Is Promoting Early Literacy”, Barbara Ray interviews Stephen Massey on Too Small to Fail, a joint initiative between the Bill, Hillary, and Chelsea Clinton Foundation and the San Francisco-based Next Generation.  During the interview, Massey talks about the initiative’s new strategy of encouraging parents to talk, read, and sing to their children through integrating these messages in popular media and describes the collaborative work between the Clinton family, Univision, and Hollywood.

Read more about An Unlikely Ally: How ‘Orange Is the New Black’ Is Promoting Early Literacy at EdCentral

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